Brother Jason R. Blake (Fall 1998) Promoted To Senior VP, Customer Management and Channel Strategy a


Brother Jason Blake, an experienced corporate executive, was recently promoted to Senior Vice President of Customer Management and Channel Strategy at PepsiCo. In this role, Blake is responsible for management of PepsiCo's largest customer relationships, including Target and Costco, channel strategy for national grocery business, and capturing new growth in e-commerce and warehouse.

Blake was previously the Region Vice President - Frito Lay North America, where he was general manager and sales leader of Southeast Region of Frito Lay, responsible for $2.2 billion in revenues and 4,500 team members across 9 states.

Blake is highly regarded as a senior executive with a track record of results in sales and general management roles. His experience includes sales leadership with profit and loss responsibilities at Fortune 50 companies, operating in fast-paced, high volume categories with direct and matrixed management of large sales team, coupled with investment banking and M&A execution at a top Wall Street firm.


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